Volume 40 - Number 4 - 1999 | DOI: 10.5032/jae.1999.04038



The main purpose of this study was to assess the perceptions ofyoungfarmers regarding motivation to participate in educational programs and to draw implications for program planning in agricultural education. Respondents perceived that motivation to learn was driven by multiple factors. Farmers were motivated by both intrinsic and extrinsic motivationalfactors. Respondents were motivated by thefollowing factors to participate in educational programs: desire to increase profitability, desire to learn the latest technology, relevant material, and accessibility of the educational programs. The findings show that farmers in this study preferred to learn by hands-on activities and through trial and error, whether individually or in groups. Overall, the participants in this study preferred to learn through a variety of methods.

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